Media Buyer

• You have a demonstrable track record: you show what went in in euros and what came out

• You are creative with return, with practical examples in which a clever idea drove ROAS up

• You are proactive and see opportunities before anyone points them out to you

• You love a tight feedback loop: test, measure, learn, repeat

• Multiple years of experience as a media buyer with large budgets

• Experience in e-commerce, D2C, or FMCG

• Experience with UGC and creator ads

• Experience with tools such as Triple Whale, Northbeam, or Motion

• €3,000 to €4,500 gross per month, depending on experience.

• You work at our Campus in the Van Nelle Fabriek in Rotterdam. An open building with lots of light and a large garden.

• Breakfast, lunch, and dinner from our own chefs using products from our own store, freshly cooked every day.

• 20% staff discount and unlimited Upfront products for personal use.

• A private gym and wellness area with ice baths, sauna, showers, and changing rooms.

• Weekly Hyrox classes and runs with the team.

• A hairdresser at the office every month.

• 24 vacation days per year.

And perhaps the most beautiful: the freedom. You decide for yourself how to approach your work. Within your field, you are the expert, and that is how we treat you. We love to give you the space to come up with and implement your own ideas.

What is real wins.

Upfront is a Dutch brand for (sports) nutrition and supplements. Our mission: to radically simplify the nutrition industry, without fine print or vague claims. We are growing approximately 250% per year, went from €21M to €70M in revenue, and are also building our own stores (Foodstores) which we are rolling out across the country.

We are looking for a Media Buyer for our performance marketing team. You report to William, our performance marketer, who sets the direction. Marc and Dominique, our creative strategists, translate that direction into concepts and ads. You ensure everything goes out into the world: you set up the campaigns, allocate the budget, and determine what scales up and what stops.

Some days you are deep in the numbers: which ad is contributing, where is return leaking, where should the budget go. Other days you sit at the table with the performance team to extract the next round of testing from that data: a new hook, a different offer, a different target audience. You understand the data and the creative idea behind it.

At the moment, we spend about €10,000 per day at a ROAS of 1.45. Your mission is to increase that return while simultaneously scaling further. You constantly look for where opportunities lie, build a feedback loop between data and creation, and dare to shift budget when the numbers demand it.

• Set up campaigns in Meta, TikTok, and Google, manage them, and optimize them, from prospecting to retargeting

• Allocate and scale the daily budget based on ROAS, CPA, and margin

• Build and run a consistent testing rhythm for creatives, hooks, offers, and target audiences

• Translate performance data into concrete creative briefings

• Monitor results daily and adjust immediately where return is leaking

• Safeguard tracking and attribution, so that every euro in and every euro out is correct

• Report to the performance marketing team on results and learnings