Retention Marketing Manager (Sr.)

• A salary between € 4,781 and € 6,830 gross per month (based on 40 hours), matching your experience and impact;

• A Benefit Budget of 15.17% on top of your salary, including 8% holiday allowance and the value of 7 extra non-statutory holiday days - freely spendable on extra income, leave, or other employment conditions that suit you. Think, for example, of the tax-efficient repayment of your student debt, investing in making your home more sustainable, or working on your vitality;

• An attractive bonus, linked to the realization of your commercial objectives;

• 20 vacation days per year, with the flexibility to purchase extra days via your benefit budget;

• A good pension pot for later. Together, we invest in your future and that of your loved ones: DELTA Fiber covers the largest part of the premium (18.97% vs. 8.13%), so that with a small personal contribution, you build towards the future without worry, including partner pension and protection in case of disability;

• Opportunities for working from home with room to organize your work week flexibly (in consultation with your manager);

• Unlimited access to training and education via our own DELTA Fiber Academy;

• Room to develop yourself and grow within the organization.

Within DELTA Fiber, we work continuously to strengthen our position in the consumer market. With our fiber optic network, we now reach 1.8 million households and offer our customers fast internet, interactive television, and telephony. But our ambition goes beyond attracting new customers. Just as important is retaining existing customers, increasing their satisfaction, and creating sustainable customer value. Within our commercial organization, retention marketing plays an important role in this.

As Retention Marketing Manager, you are responsible for developing and realizing strategies that contribute to customer retention and commercial growth within our existing customer base. You combine customer insights, financial data, and market developments to recognize commercial opportunities and translate them into concrete initiatives. In doing so, you look beyond just reducing customer churn. You investigate how we can structurally increase customer value, which customer segments deserve extra attention, and how we can make a difference with targeted actions. You work closely with various stakeholders to turn your plans into measurable results.

Even more importantly, you have already logged the necessary flight hours and know that not everything always goes according to plan. In a dynamic environment, you keep a cool head, know how to put things into perspective, and remain focused on what is truly important. You bring calm and overview, without losing your enthusiasm, curiosity, and decisiveness.

• Developing and realizing data-driven retention strategies that contribute to reducing customer churn and increasing the commercial value of our existing customer base.

• Analyzing customer, market, and financial data to gain insight into churn, customer behavior, customer value, and commercial growth opportunities.

• Identifying and segmenting customer groups and translating insights into targeted retention activities and commercial propositions.

• Developing and substantiating commercial proposals and business cases, making the expected impact on customer retention, revenue, and customer value transparent.

• Collaborating with and convincing various stakeholders to create support for retention initiatives and to realize them successfully.

• Monitoring and evaluating churn, customer value, and the results of retention activities, and using these insights to continuously improve strategies, propositions, and commercial performance.

We are looking for someone who maintains an overview when things get busy, knows how to distinguish the essential from the non-essential, and does not immediately chase every new marketing trend or hype. Someone who knows what works, but also remains curious about what can be improved. This makes you an experienced commercial marketer who understands how important it is to keep existing customers tied to you. You combine strong analytical abilities with commercial insight and know how to translate large amounts of customer and financial data into concrete opportunities. You fathom the factors that influence customer churn, recognize patterns in customer behavior, and know which actions are needed to increase customer value. In doing so, you think strategically, but never lose sight of execution. You take initiative independently, set clear priorities, and drive toward demonstrable results.

Additionally, you are someone who knows how to bring people along with your ideas and plans. You switch easily between different stakeholders, can explain complex analyses clearly, and know how to convince others with strong substantive reasoning. You work in a structured and project-based manner, but are simultaneously entrepreneurial and dare to challenge existing ways of working. You get energy from commercial challenges and want to make a visible contribution to the further growth of DELTA Fiber with your experience and insights.

At DELTA Fiber, we are building the digital infrastructure of the Netherlands - and that comes with employment conditions that are just as strong and future-oriented as our network. This means everything is well-arranged for now and for later. Therefore, you can count on us for, among other things: