Senior Customer Communication Strategist

In exchange for your commitment, talent, and skills, you will receive, in addition to your salary plus a holiday allowance and a thirteenth month, 27 vacation days (based on a 36-hour contract) and a public transport card or travel expense allowance for the days you come to the office. And, not unimportantly, you will receive a good training budget so that you can continue to develop yourself. This gives you the chance to grow, within our company or beyond.

Salary per month:
Based on collective labor agreement (cao) scale 17 HAY, the range is € 5,991.23 to € 7,988.31 based on 36 hours.

As Senior Customer Communication Strategist, you will become part of the Channel Experience team within Customer Experience & Marketing. You will report to the Head of Customer Experience & Marketing and form part of the core team. Together, we work on a recognizable, relevant, and consistent customer experience for Zwitserleven, across all channels and customer journeys.

As Senior Customer Communication Strategist, you translate our CX & Marketing vision into communication that is recognizably Zwitserleven. You connect brand, customer, pension, and communication, ensuring that the Zwitserleven feeling is reflected in our Tone of Voice, customer journeys, and commercial stories.

You know the pension world and know how to reduce complex content to clear, human, and relevant communication. In doing so, you represent the customer and brand perspective towards Legal, Compliance, and Products, and together you ensure an appropriate translation in which customer interest, brand, and legal requirements converge.

You also bring our story to life from a commercial perspective. You can explain our customer journeys convincingly, develop strong pitch decks and presentations, and support Sales during important pitches. Where relevant, you present the CX, brand, and journey story of Zwitserleven yourself.

Additionally, you look ahead. You leverage AI, GenAI, and personalization to make communication smarter, more relevant, and more personal, without losing sight of the human character and the recognizable Tone of Voice of Zwitserleven.

Key responsibilities:

• You translate the CX & Marketing strategy into strong communication concepts and customer stories.
• You act as a sparring partner for our new Business Strategy team regarding propositions.
• You monitor and develop the Tone of Voice of Zwitserleven and translate the brand feeling into communication and customer interactions.
• Together with Products, Legal, and Compliance, you ensure that our customer communication complies with applicable laws, regulations, and compliance frameworks, and you safeguard this within the customer journeys.
• You safeguard the translation of our sustainability ambitions into marketing activities and expressions, and ensure that sustainability communication remains current, consistent, and appropriate.
• You make complex pension subject matter understandable, human, and relevant for the customer.
• You strengthen customer journeys from a communication perspective and can convincingly explain the story and the choices behind it.
• You develop pitch decks and presentations in which brand, propositions, journeys, and customer experience converge, and you support Sales during important pitches.
• You coordinate with Corporate Communications regarding Athora-wide communication, press, and reputation.
• You leverage AI and GenAI, including LLMs, for purposes such as content, personalization, and Tone of Voice, and translate new developments into concrete applications.

We are Athora Netherlands, an insurance company with the well-known brands Zwitserleven and Reaal. We primarily focus on pensions and life insurance in the Dutch market. We do this as part of a European group with offices in Ireland, the United Kingdom, Belgium, Germany, and Italy. We are a strong company with over one million customers and we want to grow into one of the most important players in the rapidly changing pension market in the coming years. Therefore, we are looking for people who do not shy away from change, who know how to take action, who have the ambition to deliver results, and who therefore know how to get the best out of themselves and their team. Smarter together, we call that.

From the Channel Experience team, we work closely with Sales, UX, IT, Products, Legal, Compliance, and Corporate Communications.

You will get approximately 900 colleagues who all believe they work at a special company. You will get the opportunity to make a significant contribution to the socially relevant theme of pensions. We ensure that your pension is well-arranged, so that you can enjoy your old age without worry.

You will get the chance to truly make a difference when it comes to sustainability, because we have been setting the tone in our business operations and our investments for years. Naturally, you will get a (flexible) workplace at our office in Amsterdam that belongs to the top 7% in the world, truly. And because you will also work from home regularly, you will receive a budget to properly equip your home workspace.

Then respond quickly via the application button!