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32,000+ live jobsInternship: Target Group Research Labor Market
On-site in Eindhoven·Added 5 months ago (last checked 26 Oct)
Our summary
- Salary
- €500 a month
- Languages
- Dutch


This job advert was originally written in Dutch.
Requirements
What we're looking for
- Are pursuing a higher professional education (HBO) in the field of communication, marketing, or HRM
- Are analytical, accurate, and curious
- Enjoy engaging in conversations with people
- Can work independently, but also enjoy seeking collaboration
- Have an interest in labor market communication and employer branding
- Are available for at least 32 hours per week starting from January/February
The role
The role
During your internship, you will conduct research into a number of target groups, determined by the current recruitment needs of VDL Groep. Based on your findings, you will write a clear research report, work on concrete proposals to improve our labor market communication, and implement them.
What you'll do
During your internship, you will:
- Conduct internal research by engaging in conversations with employees from various VDL companies
- Conduct external research, for example through competitor analysis, desk research, or student panels
- Translate your insights into concrete personas (drivers, needs, doubts, orientation behavior, etc.)
- Provide advice on labor market positioning: how can we better appeal to and convince our target groups?
- Translate your advice into concrete actions, such as creating a target group page on www.werkenbijvdl.nl or developing a content strategy
- Support our team with various tasks: educational and varied!
Your strength
Hiring process
Ready to challenge yourself?
Has your interest been piqued and do you meet the profile? Then we would love to receive your CV and motivation for this vacancy! Acquisition in response to this vacancy is not appreciated.
About VDL Groep
- Industry
- Manufacturing
In their own words
About the company & team
The strength of VDL
You will primarily carry out your internship at the VDL Groep headquarters in Eindhoven, where you will become part of a small and friendly team. We attach great value to a pleasant working atmosphere where you feel welcome, dare to ask questions, and where your insights matter. Furthermore, you can expect from us:
- An internship allowance of €500 per month
- A practice-oriented, substantive internship assignment with room for your own initiative
- Personal guidance from colleagues in the Communication department
- Insight into a large, diverse organization
- Participation in sporting events and the annual VDL party or the Winter Efteling
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