Data & Tech Specialist

• You have 1-4 years of experience within digital analytics, web analytics, or a similar role
• You have experience with Google Analytics 4, Adobe Analytics, or similar analytics platforms
• You have knowledge of Tag Management Systems such as Google Tag Manager, Tealium, Relay42, or similar
• You have experience with HTML, JavaScript, and implementing tracking
• You enjoy performing analyses and translating insights into concrete improvements
• Experience with dashboarding in DataStudio is a plus
• You have basic knowledge of consent management and the legal aspects surrounding tracking and cookies
• You are proactive, have strong communication skills, and enjoy having a lot of client contact
• You speak and write fluent Dutch and can manage well in English

Note: for this role it is necessary to speak and write fluently Dutch.

What do we offer?
At WPP Media, you will work in an ambitious and creative team on a brand that is fully in development. You will be given the space to make a real impact on how we position ourselves in the market, how we launch propositions, and how we bring thought leadership to life.

• Flexibility: Possibility to work from home, flexible working hours, and even for a while abroad (EU).
• Growth opportunities: Plenty of room for development in an innovative and dynamic team.
• Salary: A market-conform salary (based on 38.75 hours per week).
• Access to M Academy: For extensive training and workshops in both hard and soft skills, including specific AI training.
• Mental Wellbeing: Access to the Tellus platform
• Holiday: 8% holiday allowance and 26 holiday days per year (plus 9 extra available for purchase!).
• Hybrid Working allowance: €30 net per month for full-time.
• Bring Your Own Device (BYOD): You will receive a monthly phone allowance of €57.50 net.
• Epassi allowance of €10 per month that you can spend on personal needs.
• Lunch facilities: Affordable lunch in the canteen and a barista for fresh coffee.
• Health insurance: Benefit from our collective health insurance.

WPP is the trusted growth partner for the world's leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships - all united by our pioneering agentic marketing platform, WPP Open - we help clients navigate change, capture opportunity, and deliver transformational growth.

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

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As a Data & Tech Specialist, you help clients make their websites, apps, and marketing activities more measurable. You work on challenges surrounding analytics implementations, tag management, consent management, and the collection of reliable data. In doing so, you ensure that marketing teams possess the right insights to optimize campaigns and customer journeys.

You will be involved in implementing and managing tracking solutions, drafting measurement plans, and performing analyses on web data. Because analytics applications are constantly changing, you will have plenty of room to explore new techniques and solutions.

You will work directly with clients, marketers, developers, and data specialists. In addition, you will build up more responsibility step by step in client contact, stakeholder management, and consultancy.

Are you someone who gets enthusiastic about data, websites, and online marketing? Do you enjoy solving technical problems and helping clients gather the right insights? Then we are looking for you!