Country Manager

You provide direction to our largest market and, together with your team, build the next step for WE® in the Netherlands. Naturally, that comes with its own set of rewards. You work for WE®, WE work for you. Therefore, you receive from us:

• A salary that matches your knowledge, education, and experience.
• An electric lease car.
• A travel allowance, 25 vacation days, 8% holiday allowance (which you can choose to have paid out annually or monthly), a standard 20% shop discount, a pension scheme, and an extensive package of collective insurances
• Annual "Moments that matter day"; an extra day off that you may use on a day with a special meaning to you.
• The chance to continuously learn and develop, both professionally and personally. From our WE® Academy, for example, we offer various education and training opportunities that you need to excel with us.
• Discount on your gym membership, participation in bootcamp and/or boxing classes at a reduced rate, and enjoy free fruit at our head office.
• Team outings, BBQs, events, and more!
• Standardized employer value proposition including:

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As Country Manager Netherlands, you are ultimately responsible for the commercial and operational performance of our 89 WE® stores in the Netherlands. You lead 5 District Managers and translate our European retail strategy into a clear direction and concrete priorities for the Dutch market.

You hold P&L responsibility and drive performance sharply regarding turnover, costs, yield, budgets, forecasts, and operational KPIs. You identify where opportunities lie, where performance lags, and what is needed to structurally improve results.

But for you, strong retail is about more than just numbers. You are regularly in our stores, know the customer, and have a feel for the product. You see how teams, visual merchandising, staffing, service, and customer experience work together to make the difference. You combine what you see and hear on the shop floor with data to make the right commercial choices.

An important part of your mission is further professionalizing our Dutch retail organization. You bring structure and a clear rhythm to management, improve processes, and make responsibilities clear. You ensure that agreements are not only made, but also executed and secured.

In doing so, strong performance begins with strong leadership. Together with your District Managers, you build a powerful management team. You coach and develop them, providing trust and space, but you also set clear expectations and hold them accountable for responsibility and results. You bring focus and clarity, dare to challenge existing ways of working, and turn improvements into concrete action. In this way, together with your team, you build a professional, commercial, and result-oriented retail organization.

In this role, you report to the European Sales Director and work closely with colleagues within the European retail organization.

You are an experienced retail leader who knows how to combine commercial results with strong people management. You love an environment where a lot is happening and gain energy from improving people, processes, and performance. Where you make an impact: