Optimel & Vifit Brand management internship (all genders)

· A versatile working internship where you are a full part of the Optimel brand team and get acquainted with different aspects of brand management.

· The opportunity to work on communication campaigns, activations, and product introductions and to receive responsibility for your own projects.

· Much collaboration with various disciplines within FrieslandCampina, such as Digital Marketing, e-Commerce, and Packaging, and with external creative and design agencies.

· Room to develop yourself, take initiative, and learn how to build and activate a large consumer brand.

· An internship allowance of €600 per month on a full-time basis, one holiday day per month for a full-time internship, and access to the Interns Community of FrieslandCampina.

Do you want to discover how to build and activate a strong consumer brand? As a Brand Management Intern at Optimel, you will be fully integrated into the brand team and work on campaigns, activations, and product introductions.

During this working internship, you will get the chance to experience marketing in its full breadth. You will support the development and execution of communication and activation campaigns, work together with various internal disciplines and external agencies, and receive responsibility for your own projects. In doing so, you will learn how strategy is translated into concrete plans and execution for one of the best-known dairy brands in the Netherlands.

You will get plenty of room to take initiative, contribute ideas, and further develop yourself within marketing.

As a Brand Management Intern for Optimel, you are a full member of the brand team. You support the team in the daily development and execution of marketing activities and simultaneously receive the space to take on projects independently.

You work on various parts of the brand, from communication and activation campaigns to product introductions and packaging design. For example, you help with the preparation and guidance of campaigns, coordinate materials with internal stakeholders and external agencies, and ensure that plans are executed carefully and on time.

In addition, you work together with various disciplines within FrieslandCampina, including Digital Marketing, e-Commerce, and Packaging, but also with external partners such as creative, media, and design agencies.

We are therefore looking for someone who not only likes to think along, but above all likes to do. You maintain an overview, take initiative, ask questions, and dare to take responsibility. At the same time, you get plenty of opportunity to learn how marketing decisions are made and how a brand strategy is translated into concrete communication and activations towards the consumer.

In this way, during your internship, you will gain a broad view of brand management and simultaneously make a visible contribution to the further growth and development of Optimel.

You will join the Optimel brand team within FrieslandCampina. The team works daily on the further development and growth of the brand: from brand strategy and innovation to communication and activation.

You work closely with colleagues from various marketing disciplines and with external partners. The working environment is dynamic and hands-on: there is a lot of collaboration, but you also receive the space and the trust to take responsibility independently and to contribute your own ideas.

At FrieslandCampina, you also get the chance to get acquainted with a large international FMCG organization and to build a broad network within various marketing disciplines.